How Leaders Decide

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"Greg's collection of the best and worst decisions in history is a practical, nuanced and timeless guide for today's decision-makers."—Mark Schortman, Chairman, Coca-Cola Bottlers Sales & Services, LLC

Can today's leaders look to history when making tough decisions?

Whether you're running a small team or an international enterprise, all leaders know the feeling of facing a tough choice. It's impossible to see into the future to predict how our decisions play out, but we can look to the momentous decisions of the past for insights on how profound choices are made. Each decision made by influential figures, from Alfred Nobel and Marie Curie to Martin Luther King, Jr., and The Beatles, have shaped our world—and now they can help you make the decisions that will determine the direction of your organization.

Guiding you through fifty-two dramatic historical events and decisions that changed the course of our world, How Leaders Decide challenges decision-makers with provocative ideas and leadership lessons that will propel your business forward. Greg Bustin's well-researched and inspiring stories of high-stakes turning points in history and the leaders that made the final call will help you make sure your next decision is the one that changes everything.

How Leaders Decide is an essential book for readers of Start with Why and Leaders Eat Last!

Additional Praise for How Leaders Decide:

"Exceptional leaders are lifelong learners, and Greg has collected, organized and presented these leadership lessons to stimulate learning, inform decision-making, and inspire action. This is a book that all teams and business leaders should read."—Elizabeth Bryant, Chief Learning Officer, Southwest Airlines

"Talk about the perfect combination! In How Leaders Decide, Greg Bustin combines fascinating history with succinct leadership insights to showcase 52 of the greatest leadership decisions the world has seen"—Gordon Leidner, author of The Leadership Secrets of Hamilton

"Greg's collection of the best and worst decisions in history is a practical, nuanced and timeless guide for today's decision-makers."—Mark Schortman, Chairman, Coca-Cola Bottlers Sales & Services, LLC Can today's leaders look to history when making tough decisions? Whether you're running a smal...

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Greg Bustin led the Dallas office of an international consultancy before founding Bustin & Co. Today, Greg advises leaders at some of the world’s most admired companies, and he’s dedicated a career to coaching, inspiring and equipping seasoned and aspiring leaders in a range of industries. He’s facilitated more than 200 strategic planning sessions, and he’s delivered more than 500 keynotes and workshops on five continents. His fifth leadership book—How Leaders Decide: A Timeless Guide to Making Tough Choices—examines 52 of history’s greatest triumphs and tragedies and will be published in April 2019 by Sourcebooks.
Greg Bustin led the Dallas office of an international consultancy before founding Bustin & Co. Today, Greg advises leaders at some of the world’s most admired companies, and he’s dedicated a career to coaching, inspiring and equipping seasoned and aspiring leaders in a range of industries. He’s f...

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